Shopping
Basel stands out as a shopping city due to its diversity, the mix of international top brands and local concepts, and its ease of access and short travel distances. Whether on foot or by public transport, you can always reach your shopping destination quickly and easily.
Hotspots
Freie Strasse
Freie Strasse is the top address in Basel and well-known even outside Switzerland for its great shopping. You'll find one international brand after another here, including Apple, Lacoste, Cos, H&M, Zara etc., endowing the street with the glamour that makes it so popular.
Spalenberg | Old Town
The area around the Spalenberg is overflowing with traditional charm – thanks not only to the beautiful old buildings and idyllic alleyways but also, of course, to its numerous shops. If you love to go in search of local, authentic and characterful shops away from the main shopping streets, don't miss taking a walk around the Spalenberg district. You'll be amazed by what you find!
Kleinbasel
If you want to be able to say that you have explored all of Basel's shopping areas, you mustn’t miss Kleinbasel. It's a part of Basel that is simply bursting with creativity and character, and it's also a great place to go shopping. With Riviera and Ahoi Ahoi all here, you'll find new, youthful and exciting shops that perfectly reflect the Zeitgeist of Kleinbasel.
Department stores and shopping centres
In addition to the two large shopping centres St. Jakob-Park and Stücki Park, both of which can be reached by public transport in less than 15 minutes from the city centre, Basel also has a number of department stores right in the heart of the city. At Manor Basel, Pfauen and Coop City, customers can find practically everything their hearts desire under one roof.
First port of call for luxury brands
Fashion and accessories
If you are looking for quality and elegance, Basel is the right place for you. The big labels can be found in small boutiques as well as in large department stores: Chanel, Gucci, Louis Vuitton, Max Mara and many more. For those who prefer something more individual, Basel has a thriving and diverse creative scene. Claudia Güdel, kleinbasel, Matrix, Issue and SüdWind are just some of the labels that inspire and impress with their exquisite collections of the highest quality.
Watches and jewellery
Established local jewellers such as Bucherer, Seiler, Mezger, Gübelin and Kurz offer the entire range of international luxury brands. Those who prefer something more personalised are sure to find it at one of the many goldsmiths, where unique pieces are designed and forged by hand. The art of goldsmithing has a long tradition in Basel.
